RESCUES ROCK THE RUNWAY!

FOR IMMEDIATE RELEASE
Contact: Misty Buck
Miss Ink, LLC
(305) 297-0340
misty@miss-ink.com

THIS SPRING SOUTH FLORIDA’S FASHION FORWARD RESCUE DOGS WILL FETCH MODEL FEVER AS THEY ROCK THE RUNWAY

Fashion show will mark debut of TORU’s new spring line
and benefit Paws 4 You Rescue

MIAMI – March 26, 2009 – On Friday, March 27, TORU, a rock and roll inspired dog clothing design company, will debut its spring line during the Rescues Rock the Runway fashion show (rescuesrocktherunway.com) at Cabana One, located on the rooftop of the Mayfair Hotel & Spa.

The new spring line, entitled Rescue Wear, will be modeled by rescued dogs from Paws 4 You Rescue, a non-profit, all volunteer 501(c)3 animal rescue organization. The line is designed to help promote awareness for rescue groups as well as adoption and spay/neuter programs nationwide. TORU will donate 15 percent of the proceeds from Rescue Wear to Paws 4 You Rescue.

“Coming off of the success of our Good Dog collection, which benefited the Good Dog Foundation, we knew that we wanted to do something to help out Paws 4 You and promote awareness for the importance of rescue, adoption and spay/neuter programs,” says Susan Levine, co-owner of TORU.

“My dog, Jack, is a rescue and so organizations such as Paws 4 You Rescue hold a very special place in our hearts,” adds Vanessa Rossman, co-owner of TORU. “We are thrilled to give back to them through this line and are excited to debut it at the show at the stunning Cabana One.”

Rescues Rock the Runway will take place from 7:00 p.m. to 9:00 p.m., with the show beginning at 7:30 p.m., and feature live music by DJ Vic Mendez. Tickets are $25 and will be available for purchase at the door. Guests will each receive one complimentary beverage, light hors d'oeuvres and a raffle ticket. Raffle prizes include a $100 gift certificate from Angelo & Maxie’s Steakhouse, a pet portrait session by Johnny Valdes of ArtWay 66, and a grooming gift certificate from The Dog From Ipanema. All proceeds from the Rescues Rock the Runway fashion show will benefit Paws 4 You Rescue.

“As a dog-friendly hotel, the Mayfair Hotel & Spa is 100 percent supportive of the efforts of TORU and Paws 4 You Rescue,” says Gillian Gordon, director of events for Cabana One. “It is our pleasure to host such a magnificent event.”

“We are so grateful for the support from TORU and Cabana One,” says Carol Caridad, president of Paws 4 You Rescue. “Their efforts will give us the means to continue rescuing dogs from euthanasia lists at Miami Dade Animal Services where hundreds of animals are left unclaimed everyday.”

For more information on TORU visit torudog.com and for Cabana One visit mayfairhotelandspa.com. Additional information about Paws 4 You Rescue, including adoptable dogs, is available at paws4you.org.